The Decathlon Foundation is one of the means to express the values of Decathlon. Its action goes beyond the clients, because the Foundation has the goal of allowing people in fragile situations to have a better life thanks to the sport or physical activity. Created in 2005, under the direction of Yves Claude, the Decathlon CEO, and our shareholders, the Foundation is founded on the spirit of solidarity of the Decathlon collaborators.
With the practice of sport by the beneficiaries in the centre of the projects, the Foundation currently has 3 field actions:
- Help our collaborators to build projects in collaboration with an association, an NGO or all other not-for-profit organisations.
- Support them humanly and financially (building or renovation of sport grounds, equipment and sport material, trainings to teach sport…)
- Follow the project and measure its impact thanks to the local involvement of Decathlon collaborators, in all countries where Decathlon is set up.
So, the Foundation was created to serve collaborators who have projects involved with sport, in accordance to the values held by Decathlon.